/* Par 3 Holdings — modeled on the Par 3 Partners site system */
:root {
  --forest: #0f1f18;
  --forest-2: #152a20;
  --forest-line: rgba(255, 255, 255, 0.10);
  --ink: #111815;
  --muted: #4a5550;
  --cream: #f7f5f0;
  --paper: #ffffff;
  --line: #e6e2d8;
  --green: #1f5138;
  --green-hover: #276446;
  --gold: #d8b878;
  --gold-deep: #b1863f;
  --serif: "Newsreader", Georgia, "Times New Roman", serif;
  --sans: "Inter", system-ui, -apple-system, "Segoe UI", sans-serif;
  --wordmark: "Montserrat", "Inter", sans-serif;
  --wrap: 1120px;
  --narrow: 760px;
  --radius: 10px;
  --nav-h: 76px;
}

*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; -webkit-text-size-adjust: 100%; }
body {
  font-family: var(--sans);
  font-size: 17px;
  line-height: 1.65;
  color: var(--ink);
  background: var(--paper);
  -webkit-font-smoothing: antialiased;
}
img { max-width: 100%; display: block; }
a { color: var(--green); text-decoration: none; }
a:hover { text-decoration: underline; }
button { font: inherit; }

h1, h2, h3, h4 {
  font-family: var(--serif);
  font-weight: 400;
  letter-spacing: -0.4px;
  line-height: 1.12;
  color: var(--ink);
}
h1 { font-size: clamp(44px, 6vw, 74px); line-height: 1.04; }
h2 { font-size: clamp(34px, 4.2vw, 48px); }
h3 { font-size: 22px; line-height: 1.25; }
h2 em, h3 em { font-style: italic; color: var(--green); }
.on-dark h1, .on-dark h2, .on-dark h3 { color: #fff; }
.on-dark h1 em, .on-dark h2 em, .on-dark h3 em { color: var(--gold); }

.wrap { max-width: var(--wrap); margin: 0 auto; padding: 0 32px; }
.narrow { max-width: var(--narrow); }

.eyebrow {
  display: inline-block;
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 2.4px;
  text-transform: uppercase;
  color: var(--gold-deep);
  margin-bottom: 18px;
}
.on-dark .eyebrow { color: var(--gold); }
.lead { font-size: 19px; color: var(--muted); max-width: 640px; margin-top: 22px; }
.on-dark .lead { color: rgba(255, 255, 255, 0.82); }

/* ---------- Navigation ---------- */
.nav {
  position: sticky; top: 0; z-index: 50;
  height: var(--nav-h);
  background: rgba(15, 31, 24, 0.96);
  backdrop-filter: saturate(140%) blur(8px);
  border-bottom: 1px solid var(--forest-line);
}
.nav .wrap { height: 100%; display: flex; align-items: center; justify-content: space-between; max-width: 1280px; }
.brand { display: flex; align-items: center; gap: 12px; color: #fff; }
.brand:hover { text-decoration: none; }
.brand img { height: 44px; width: auto; }
.brand-text { display: flex; flex-direction: column; line-height: 1; }
.brand-text b { font-family: var(--wordmark); font-weight: 400; font-size: 20px; letter-spacing: 5px; color: #f4efe3; }
.brand-text span { font-family: var(--wordmark); font-weight: 500; font-size: 8.5px; letter-spacing: 3.6px; color: var(--gold); margin-top: 6px; }

.tabs { display: flex; align-items: center; gap: 4px; }
.tab {
  background: none; border: 0; cursor: pointer;
  color: rgba(255, 255, 255, 0.78);
  font-size: 14px; letter-spacing: 0.2px;
  padding: 8px 13px; border-radius: 999px;
  transition: color .2s, background .2s;
}
.tab:hover { color: #fff; background: rgba(255, 255, 255, 0.06); }
.tab[aria-current="page"] { color: #fff; background: rgba(255, 255, 255, 0.10); }
.tab.cta { border: 1px solid rgba(255, 255, 255, 0.55); color: #fff; margin-left: 10px; padding: 8px 18px; font-weight: 500; }
.tab.cta:hover { background: #fff; color: var(--forest); }
.menu-btn { display: none; background: none; border: 0; color: #fff; font-size: 26px; cursor: pointer; padding: 6px 8px; line-height: 1; }

/* ---------- Buttons ---------- */
.btns { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 34px; }
.btn {
  display: inline-flex; align-items: center; gap: 8px;
  padding: 13px 24px; border-radius: 999px;
  font-size: 15px; font-weight: 500; letter-spacing: 0.1px;
  cursor: pointer; border: 1px solid transparent;
  transition: background .2s, color .2s, border-color .2s;
}
.btn:hover { text-decoration: none; }
.btn-primary { background: var(--green); color: #fff; }
.btn-primary:hover { background: var(--green-hover); }
.btn-ghost { border-color: rgba(255, 255, 255, 0.55); color: #fff; background: transparent; }
.btn-ghost:hover { background: #fff; color: var(--forest); }
.btn-outline { border-color: var(--green); color: var(--green); background: transparent; }
.btn-outline:hover { background: var(--green); color: #fff; }

/* ---------- Pages ---------- */
.page { display: none; }
.page.active { display: block; animation: fade .45s ease; }
@keyframes fade { from { opacity: 0; transform: translateY(6px); } to { opacity: 1; transform: none; } }

section { padding: 96px 0; }
.bg-cream { background: var(--cream); }
.bg-forest { background: var(--forest); color: rgba(255, 255, 255, 0.82); }

/* Hero */
.hero {
  position: relative; color: #fff; overflow: hidden;
  min-height: calc(100vh - var(--nav-h)); display: flex; align-items: center;
  padding: 110px 0;
  background: var(--forest);
}
.hero-bg { position: absolute; inset: 0; background-size: cover; background-position: center; }
.hero::after {
  content: ""; position: absolute; inset: 0;
  background: linear-gradient(100deg, rgba(15, 31, 24, 0.97) 0%, rgba(15, 31, 24, 0.90) 42%, rgba(15, 31, 24, 0.55) 100%);
}
.hero .wrap { position: relative; z-index: 1; width: 100%; }
.hero-copy { max-width: 700px; }
.hero h1 em { font-style: italic; color: var(--gold); }

.page-hero { position: relative; padding: 120px 0 96px; color: #fff; background: var(--forest); overflow: hidden; }
.page-hero .hero-bg { opacity: 1; }
.page-hero::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, rgba(15,31,24,.72), rgba(15,31,24,.90)); }
.page-hero .wrap { position: relative; z-index: 1; }

/* Stats strip */
.stats { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; border-top: 1px solid var(--line); }
.stat { padding: 30px 26px 8px 0; }
.stat + .stat { padding-left: 26px; border-left: 1px solid var(--line); }
.stat .num { font-family: var(--serif); font-size: 46px; line-height: 1; color: var(--ink); letter-spacing: -0.5px; }
.stat p { font-size: 14.5px; color: var(--muted); margin-top: 12px; line-height: 1.5; }
.on-dark .stats, .bg-forest .stats { border-color: var(--forest-line); }
.bg-forest .stat + .stat { border-color: var(--forest-line); }
.bg-forest .stat .num { color: var(--gold); }
.bg-forest .stat p { color: rgba(255,255,255,.72); }

/* Cards */
.grid { display: grid; gap: 18px; }
.g2 { grid-template-columns: repeat(2, 1fr); }
.g3 { grid-template-columns: repeat(3, 1fr); }
.g4 { grid-template-columns: repeat(4, 1fr); }
.card {
  background: var(--paper); border: 1px solid var(--line); border-radius: var(--radius);
  padding: 30px 28px; display: flex; flex-direction: column;
}
.card .n { font-family: var(--serif); font-style: italic; color: var(--gold-deep); font-size: 17px; margin-bottom: 10px; }
.card .tag { font-size: 11.5px; font-weight: 600; letter-spacing: 1.8px; text-transform: uppercase; color: var(--gold-deep); margin-bottom: 10px; }
.card h3 { margin-bottom: 10px; }
.card p { font-size: 15px; color: var(--muted); line-height: 1.6; }
.card p + p { margin-top: 10px; }
.card .more { margin-top: auto; padding-top: 18px; font-size: 14px; font-weight: 500; color: var(--green); }
a.card { color: inherit; transition: border-color .2s, transform .2s, box-shadow .2s; }
a.card:hover { text-decoration: none; border-color: #cfc8b6; transform: translateY(-2px); box-shadow: 0 10px 30px rgba(15, 31, 24, .06); }
.bg-forest .card { background: rgba(255, 255, 255, 0.03); border-color: var(--forest-line); }
.bg-forest .card h3 { color: #fff; }
.bg-forest .card p { color: rgba(255, 255, 255, .70); }
.bg-forest .card .n, .bg-forest .card .tag { color: var(--gold); }

.section-head { margin-bottom: 48px; }
.section-head.split { display: grid; grid-template-columns: 1.1fr 1fr; gap: 56px; align-items: end; }
.section-head.split .lead { margin-top: 0; }

/* Chips */
.chips { display: flex; flex-wrap: wrap; gap: 10px; }
.chip { border: 1px solid var(--line); background: var(--paper); border-radius: 999px; padding: 8px 16px; font-size: 14px; color: var(--ink); }
.bg-cream .chip { background: #fff; }

/* Journey / lifetime value */
.journey { display: grid; gap: 14px; }
.stage { display: grid; grid-template-columns: 220px 1fr 96px; gap: 22px; align-items: center; padding: 14px 0; border-bottom: 1px solid var(--line); }
.stage:last-child { border-bottom: 0; }
.stage h4 { font-family: var(--serif); font-size: 20px; }
.stage small { display: block; font-size: 13px; color: var(--muted); }
.bar { height: 14px; background: #ece8dd; border-radius: 999px; overflow: hidden; }
.bar i { display: block; height: 100%; background: linear-gradient(90deg, var(--green), #3a7556); border-radius: 999px; width: 0; transition: width 1.1s cubic-bezier(.2,.7,.2,1); }
.stage .amt { font-family: var(--serif); font-size: 22px; text-align: right; }
.ltv { background: var(--forest); color: rgba(255,255,255,.8); border-radius: var(--radius); padding: 40px 36px; }
.ltv .big { font-family: var(--serif); font-size: 64px; color: var(--gold); line-height: 1; margin: 8px 0 10px; }
.ltv .mid { font-family: var(--serif); font-size: 38px; color: #fff; line-height: 1; margin: 26px 0 8px; }
.ltv p { font-size: 15px; }
.ltv .eyebrow { margin-bottom: 4px; }
.two-col { display: grid; grid-template-columns: 1.55fr 1fr; gap: 48px; align-items: start; }

/* Coverage matrix */
.coverage { display: grid; gap: 10px; }
.cov-row { display: grid; grid-template-columns: 210px 1fr; gap: 18px; align-items: center; }
.cov-row .label { font-weight: 500; font-size: 15px; padding: 14px 18px; background: #fff; border-left: 3px solid var(--gold-deep); border-radius: 4px; }
.cov-track { position: relative; min-height: 44px; padding: 7px 0; row-gap: 6px; display: grid; grid-template-columns: repeat(6, 1fr); background: repeating-linear-gradient(90deg, transparent 0, transparent calc(100%/6 - 1px), var(--line) calc(100%/6 - 1px), var(--line) calc(100%/6)); border-radius: 4px; }
.cov-bar { align-self: center; margin: 0 4px; height: 30px; border-radius: 999px; background: rgba(31, 81, 56, .12); border: 1px dashed rgba(31, 81, 56, .5); }
.cov-bar.proven { background: var(--green); border: 1px solid var(--green); }
.cov-head { display: grid; grid-template-columns: 210px 1fr; gap: 18px; margin-bottom: 6px; }
.cov-head .stages { display: grid; grid-template-columns: repeat(6, 1fr); font-size: 12px; font-weight: 600; letter-spacing: 1.2px; text-transform: uppercase; color: var(--muted); text-align: center; }
.legend { display: flex; gap: 22px; font-size: 13.5px; color: var(--muted); margin-top: 22px; flex-wrap: wrap; }
.legend span { display: inline-flex; align-items: center; gap: 8px; }
.legend i { width: 26px; height: 12px; border-radius: 999px; display: inline-block; }

/* Flywheel loops */
.loop { position: relative; }
.loop ol { list-style: none; counter-reset: s; margin-top: 16px; display: grid; gap: 10px; }
.loop li { counter-increment: s; position: relative; padding-left: 34px; font-size: 15px; color: rgba(255,255,255,.72); }
.loop li::before { content: counter(s); position: absolute; left: 0; top: 1px; width: 22px; height: 22px; border-radius: 50%; border: 1px solid var(--gold); color: var(--gold); font-size: 12px; display: grid; place-items: center; font-family: var(--serif); }
.loop svg { width: 64px; height: 64px; margin-bottom: 16px; }

/* Inspiration */
.inspo { display: grid; grid-template-columns: 1.2fr 1fr; gap: 56px; align-items: center; }
.cycle { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
.cycle div { background: #fff; border: 1px solid var(--line); border-radius: var(--radius); padding: 22px; }
.cycle b { font-family: var(--serif); font-weight: 400; font-size: 20px; display: block; margin-bottom: 4px; }
.cycle p { font-size: 14px; color: var(--muted); }
.kpis { display: grid; gap: 26px; }
.kpi .num { font-family: var(--serif); font-size: 52px; line-height: 1; color: var(--green); }
.kpi p { font-size: 15px; color: var(--muted); margin-top: 8px; }

/* Tailwinds */
.tailwinds { display: grid; gap: 0; }
.tw { display: grid; grid-template-columns: 64px 1fr; gap: 18px; padding: 26px 0; border-top: 1px solid var(--line); }
.tw:last-child { border-bottom: 1px solid var(--line); }
.tw .n { font-family: var(--serif); font-style: italic; color: var(--gold-deep); font-size: 26px; line-height: 1; }
.tw h3 { font-size: 22px; margin-bottom: 6px; }
.tw p { color: var(--muted); font-size: 15.5px; }

/* Spend vectors */
.vectors { display: grid; grid-template-columns: repeat(4, 1fr); gap: 1px; background: var(--forest-line); border: 1px solid var(--forest-line); border-radius: var(--radius); overflow: hidden; }
.vector { background: var(--forest); padding: 26px 24px; }
.vector .q { font-size: 11px; letter-spacing: 1.8px; text-transform: uppercase; color: rgba(255,255,255,.5); font-weight: 600; }
.vector h4 { font-family: var(--serif); font-size: 21px; color: #fff; margin: 8px 0 4px; }
.vector .tam { font-family: var(--serif); color: var(--gold); font-size: 26px; }

/* Team */
.team { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }
.person { background: #fff; border: 1px solid var(--line); border-radius: var(--radius); overflow: hidden; display: flex; flex-direction: column; }
.person .photo { aspect-ratio: 1 / 1; background: #eee; overflow: hidden; }
.person .photo img { width: 100%; height: 100%; object-fit: cover; filter: grayscale(1) contrast(1.02); }
.person .body { padding: 26px 26px 28px; display: flex; flex-direction: column; flex: 1; }
.person .role { font-size: 11.5px; letter-spacing: 1.8px; text-transform: uppercase; font-weight: 600; color: var(--gold-deep); }
.person h3 { font-size: 26px; margin: 6px 0 12px; }
.person p { font-size: 15px; color: var(--muted); }
.person .links { margin-top: auto; padding-top: 18px; font-size: 14px; display: flex; gap: 16px; flex-wrap: wrap; }

.family { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; }
.family .card.current { border-color: var(--gold-deep); box-shadow: inset 0 3px 0 var(--gold-deep); }

/* Process */
.steps { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; }
.step { border-top: 2px solid var(--gold-deep); padding-top: 22px; }
.step .n { font-family: var(--serif); font-size: 40px; color: var(--gold-deep); line-height: 1; }
.step h3 { margin: 14px 0 8px; }
.step p { font-size: 15px; color: var(--muted); }
.bg-forest .step p { color: rgba(255,255,255,.7); }
.bg-forest .step { border-color: var(--gold); }
.bg-forest .step .n { color: var(--gold); }

.checks { list-style: none; display: grid; gap: 14px; margin-top: 26px; }
.checks li { position: relative; padding-left: 32px; font-size: 16px; }
.checks li::before { content: ""; position: absolute; left: 0; top: 7px; width: 16px; height: 9px; border-left: 2px solid var(--green); border-bottom: 2px solid var(--green); transform: rotate(-45deg); }
.bg-forest .checks li::before { border-color: var(--gold); }

/* Photo band */
.photo-band { height: 420px; background-size: cover; background-position: center; }

/* Contact */
.contact { display: grid; grid-template-columns: 1fr 1.25fr; gap: 64px; align-items: start; }
.contact-info dl { display: grid; gap: 22px; margin-top: 30px; }
.contact-info dt { font-size: 11.5px; letter-spacing: 1.8px; text-transform: uppercase; font-weight: 600; color: var(--gold-deep); margin-bottom: 4px; }
.contact-info dd { font-size: 16px; }
.contact-info dd a { display: block; }
form.card { padding: 36px; }
.field { display: grid; gap: 6px; margin-bottom: 16px; }
.row2 { display: grid; grid-template-columns: 1fr 1fr; gap: 14px; }
label { font-size: 13px; font-weight: 500; color: var(--muted); }
input, select, textarea {
  font: inherit; font-size: 15.5px; color: var(--ink);
  border: 1px solid var(--line); border-radius: 8px; padding: 12px 14px; background: #fff; width: 100%;
  transition: border-color .2s, box-shadow .2s;
}
input:focus, select:focus, textarea:focus { outline: none; border-color: var(--green); box-shadow: 0 0 0 3px rgba(31, 81, 56, .12); }
textarea { min-height: 130px; resize: vertical; }
.form-note { font-size: 13px; color: var(--muted); margin-top: 12px; }
.form-ok { display: none; margin-top: 14px; padding: 14px 16px; border-radius: 8px; background: rgba(31,81,56,.08); color: var(--green); font-size: 14.5px; }

.sources { font-size: 12.5px; color: #7b847f; margin-top: 36px; line-height: 1.55; }
.bg-forest .sources { color: rgba(255,255,255,.45); }

/* CTA band */
.cta-band { text-align: center; }
.cta-band .lead { margin-left: auto; margin-right: auto; }
.cta-band .btns { justify-content: center; }

/* Footer */
footer { border-top: 1px solid var(--forest-line); background: var(--forest); color: rgba(255, 255, 255, 0.7); padding: 64px 0 36px; font-size: 15px; }
footer .top { display: grid; grid-template-columns: 1.3fr 1fr 1fr; gap: 48px; padding-bottom: 40px; border-bottom: 1px solid var(--forest-line); }
footer img.flogo { width: 120px; margin-bottom: 18px; }
footer h4 { font-family: var(--sans); font-size: 12px; letter-spacing: 2px; text-transform: uppercase; color: var(--gold); font-weight: 600; margin-bottom: 14px; }
footer ul { list-style: none; display: grid; gap: 8px; }
footer a { color: rgba(255, 255, 255, 0.78); }
footer a:hover { color: #fff; }
footer .fine { padding-top: 26px; font-size: 13px; color: rgba(255, 255, 255, 0.45); display: flex; justify-content: space-between; gap: 20px; flex-wrap: wrap; }

.reveal { opacity: 0; transform: translateY(14px); transition: opacity .7s ease, transform .7s ease; }
.reveal.in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  .reveal { opacity: 1; transform: none; transition: none; }
  .page.active { animation: none; }
  .bar i { transition: none; }
}

@media (min-width: 1061px) { .sticky { position: sticky; top: 110px; } }

/* ---------- Responsive ---------- */
@media (max-width: 1060px) {
  .g4, .vectors { grid-template-columns: repeat(2, 1fr); }
  .steps { grid-template-columns: repeat(2, 1fr); }
  .stats { grid-template-columns: repeat(2, 1fr); }
  .stat:nth-child(3) { padding-left: 0; border-left: 0; }
  .stat:nth-child(n+3) { border-top: 1px solid var(--line); }
  .bg-forest .stat:nth-child(n+3) { border-color: var(--forest-line); }
  .two-col, .inspo, .contact, .section-head.split { grid-template-columns: 1fr; gap: 36px; }
}
@media (max-width: 960px) {
  .menu-btn { display: block; }
  .tabs {
    position: fixed; top: var(--nav-h); left: 0; right: 0;
    flex-direction: column; align-items: stretch; gap: 0;
    background: var(--forest); border-bottom: 1px solid var(--forest-line);
    padding: 10px 16px 18px; display: none;
  }
  .tabs.open { display: flex; }
  .tab { text-align: left; padding: 14px 12px; border-radius: 8px; font-size: 16px; }
  .tab.cta { margin: 10px 0 0; text-align: center; }
  .g3, .team, .family { grid-template-columns: 1fr; }
  .team { max-width: 460px; }
  .cov-row, .cov-head { grid-template-columns: 1fr; gap: 8px; }
  .cov-head .label-spacer { display: none; }
}
@media (max-width: 640px) {
  body { font-size: 16px; }
  .wrap { padding: 0 16px; }
  section { padding: 64px 0; }
  .hero { padding: 72px 0; min-height: auto; }
  .page-hero { padding: 80px 0 64px; }
  .g2, .g4, .vectors, .steps, .row2 { grid-template-columns: 1fr; }
  .stats { grid-template-columns: 1fr 1fr; }
  .stat { padding: 22px 14px 6px 0; }
  .stat + .stat { padding-left: 14px; }
  .stat .num { font-size: 36px; }
  .stage { grid-template-columns: 1fr 72px; gap: 8px 14px; }
  .stage .bar { grid-column: 1 / -1; grid-row: 2; }
  .stage .amt { grid-row: 1; grid-column: 2; font-size: 19px; }
  .cov-head .stages { font-size: 9px; letter-spacing: .4px; }
  .cycle { grid-template-columns: 1fr; }
  .ltv .big { font-size: 52px; }
  .photo-band { height: 260px; }
  form.card { padding: 24px 20px; }
  footer .top { grid-template-columns: 1fr; gap: 32px; }
  .brand img { height: 38px; }
  .brand-text b { font-size: 17px; letter-spacing: 4px; }
}
